Rising dancehall artist Pablo YG has shared a new music video for his Rich N Richer EP track “Realest”. The Knemesis-directed video was shot in various locations around Toronto during Pablo YG’s recent Canada tour. Check out the visual HERE. Rich N Richer EP is out now on YGF Records via VPAL Music.
Throughout the song, which was produced by Young Generation Fraternity, Pablo YG provides a scenic tour of his closet, listing off the luxury brands that music success has afforded him.
Beginning his recording career in 2021, the Ocho Rios, Jamaica native enjoyed a career boom over the past year, earning co-signs from online streaming giant Kai Cenat, dancehall legend Bounty Killer, and rap superstar NLE Choppa along the way. He was also featured as a model in a collaborative campaign between fashion brands Supreme and Clarks, and scored the most-viewed “From the Block Performance” in 4 Shooters Only’s Jamaica edition of the massively popular online series.
Rich N Richer EP, named after Pablo YG’s 2023 breakout hit, follows last year’s release Bad Juvi Mixtape. He announced the new record with lead single “Radar” which was followed by “States” and “Bad Slave”. During the project’s rollout, the artist won big at the 2024 IRAWMA (International Reggae and World Music Awards) ceremony, taking home the award for Best Teen Entertainer, as well as the Dennis Brown Award for Most Promising Entertainer.
In April, he hit the road in Canada in support of his latest project, playing sold out shows in Toronto, Edmonton, Montreal, and more. U.S. show dates will be announced soon.
